Description: ITV2, is a 24-hour, free-to-air entertainment television channel in the United Kingdom, Isle of Man and the Channel Islands owned by ITV Digital Channels Ltd, a division of ITV plc. It was launched on 7 December 1998 and is available digitally via satellite, cable, IPTV and terrestrial (Freeview) platforms. For a number of years, it had the largest audience share after the five analogue terrestrial stations, a claim now held by its sister service ITV3 both of which are freely available to a majority of households.
History: Prior to the launch of Channel 4 in 1982, the name “ITV2” had sometimes been used to refer informally to an envisioned second commercial network in the UK. However, the name resurfaced in the late 1990s for very different reasons. The launch of digital terrestrial television services in the UK saw each existing analogue terrestrial broadcaster given a slice of bandwidth with which to carry their existing service after analogue switch-off with space left over for new channels.